Abstract

Heritage tourism involves services to tourist with the occasion to understand, and contentment from uniqueness of natural and heritage features. Cultural legacy, environment, accessibility and facilities are important features of heritage tourism places. Heritage tourism involves services to tourists with the Significant difference is current among demographics of domestic tourists and features of heritage tourism places. Cultural inheritance, traditional values, nature and environment and facilities have significant impact on return intention of domestic tourists. In order to improve revisit intention of domestic tourists, heritage tourism places should arrange cultural programs and they must give traditional hospitality. Additionally, places should maintain well and they must have recreational activities.

Key words: Domestic tourists; Features; Heritage tourism; Return intention