Reading is a very important activity in exploring knowledge and increasing insight. To carry out reading activities requires a sense of interest or encouragement that arises from within each individual called interest. Low interest in reading can make a nation lag behind various kinds of information that continues to grow today. This study aims to find out the implementation of the School Literacy Movement (SLM) as a solution to increasing reading interest. This research was designed with qualitative research methods using a purposive sampling technique. The subjects of this research were 27 fifth-grade students engaged in school literacy movement activities. The data collection techniques included observation, interviews, and documentation. The results of the present study revealed that the SLM habituation stage was able to increase students' reading interest by reading activities for fifteen minutes before learning. The effective reading activity was silent reading.
Key words: Literacy, School Literacy Movement, Reading Interest
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