Development communication plays a vital role in promoting social upliftment by facilitating positive change, empowering marginalized communities, and fostering sustainable development. This abstract aims to explore the multifaceted role of development communication in addressing social issues, mobilizing communities, and enhancing overall well-being. Development communication plays a pivotal role in social upliftment by driving positive change, empowering communities, and fostering sustainable development. By raising awareness, promoting participation, and facilitating behavior change, it acts as a catalyst for addressing social issues and enhancing the well-being of individuals and societies. Acknowledging the significance of development communication and integrating it into development initiatives is crucial for achieving meaningful and lasting social upliftment.
Key words: Development Communication, Social Upliftment, behavioural Change, Sustainable Development, Positive Change, empowering Communities.
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